How To Go Viral On Instagram: Strategies That Actually Works
One night you sleep and the next day you or your business has taken over the internet, as dreamy as it sounds, it is actually true and you can also make it happen. You just need the right guide and planning. We’ve all been wanting to know the secret recipe on how to go viral on Instagram, and if you’re also one of us then you’re at the right place.
The algorithm does not share the secret recipe however we have cracked the code and made our own. The art of going viral has a simple and effective pattern and we will be sharing that. When you start applying simple and effective tips and tricks when posting your content it starts to pave your way to the success you’ve been wanting.
What are the chances of going viral?
If we look at the figures it is said that the chances of going viral are one in a million. But with the way we are putting out content and the consumer market growing each day with exceptional numbers we know this is about to change. The more people who are coming forward, the more people going viral and being pushed upwards. It is said that if a video gets 100,000 views it is a viral video. Similarly, if a video gains 5 to 6 million views in a week it is also considered as a viral video.
What does it mean to go viral on Instagram?
A post reaching different platforms through different people makes it viral. Mostly when a post goes viral social media news pages take that video and repost it, this way it reaches an even more audience and makes headlines on more pages, and gains more Instagram views in a very short period of time.
Most of the time a user does not know they are putting out viral content and sometimes the idea also gets stolen, to avoid potential online theft you need to take measures, like putting a watermark and uploading it correctly so it can reach more audience. Your ideas can also become a trend that everybody will start to follow so be thought about it.
How do Instagram accounts Go Viral?
Content that goes viral on Instagram is usually diverse, it may be about widely liked topics, is relatable, might show the fun side of your work, and it may be about the hard work you do to make a living.
The reels that go viral on Instagram these days are mostly through increased engagement. When a post receives more clicks, views, and likes the engagement is skyrocketed, and then it will be more likely that your post will end up on the explore page where many more people will be able to discover, like, save, and view it.
Pros of Going Viral
When you get those big spikes of engagement on your account it surely is the best feeling in the world for people who want to gain more popularity. If you’re looking for something that will help you gain more Instagram followers, like,s and views. You should be putting out content that can break the internet, it should be fun and trendy if you want it to go viral.
Here we have mentioned some Pros and cons of going viral. A lot of people, when watching a viral video, only like it, share it, and then move on to the next one. Here are some pros of going viral.
Knowing how to adjust your Instagram marketing techniques with respect to social media platforms can put an advantage to making you famous. These viral strategies can provide real results that can sometimes be hard to replicate and depend on pure luck.
When a video or image goes viral, people tend to share it on their accounts and on different social media platforms. In this way, small startups and businesses can receive large-scale awareness among users. Viral content goes beyond your target audience to the mainstream audience.
Good for Brand Awareness
Every month brands and influencers spend hundreds of dollars on marketing. A successful viral content can spread like wildfire and people share it on their profiles for free which increases brand awareness without spending a dime. You just have to follow the viral strategies and hope for the best.
Strategies on How to go Viral On Instagram
Social media Strategies are a plan that dots out the tactics and goals that will help you achieve the metrics you want. Maybe to go viral or gain a target audience for your business. Social media strategies do not need to be complicated. All you need is a plan and take meaningful measures to achieve the goals. Your strategy should bring a few basic achievements: engagement and brand awareness.
Recreate Viral Posts of Your Competitors
Before you start your account, check out and make a list of your competitors. It should be a wide list so you may have an overview of what is working out for them and what isn’t. The first thing you should do is make a list of their most popular posts and recreate them.
Do not copy their content as it would look bad. Your target audience might already have seen their post and they may call on you for copying which can leave you embarrassed. Audiences do not like watching the same script, you will need to add a twist. If your competitor’s how-to videos are going viral that you should make tutorials but add your uniqueness to them.
Upload Thoughtful and Engaging Stories
When you upload your content on Instagram, you should also share it in your story in a way that it would look appealing to the audience. You can get Instant & Real Instagram story views it will benefit you and send your post on the Explore page. The Instagram story algorithm will receive a signal that your content is liked by people so it will push it to a wider audience. You can also get Instagram story views which will help in gaining a diverse audience.
Keep an Eye on New Trends
Social media trends can make or break your marketing strategy. These trends make sure that the videos you post appear on the for you page or the Explore page. There will be more chances of going viral if you follow the trend as soon as possible. There are always new trends to follow, it has gotten very easy to follow trends as Instagram has given templates to create videos.
Sometimes there are challenges that you can record with your friends or employees. Instagram users love these kinds of funny videos.
Engage With Other Instagram Accounts
Engaging with other Instagram users is very important. Always reply nicely to the people who comment on your post. Like other people’s stories and posts and also send appreciative messages to them. Ask them for their opinion and also questions about your story so they feel special and valued. You can also give out shoutouts and reviews to other brands that you’ve used and liked in your story.
When you review a brand and tag them in your Instagram story, it is most likely that they will re-share it on their account and in that way, you can reach out to their audience as well. You can also Buy Instant Instagram Likes to give a boost to your content
Research Other Social Media Platforms for Viral Content
There are plenty of social media platforms but the prominent ones are Twitter, TikTok, YouTube, Instagram, and Facebook. These platforms have similarities, you can post videos and images on these, post stories, and talk to people, in short, you can keep the world updated about the things going on in your mind and life.
However, these platforms are also different from each other. However the similarities of the algorithm are hard to ignore, algorithms analyze the videos and trending hashtags you’ve interacted with and show more content that falls into a similar category. Your for you page is filled with content that they think you will like. So if you interact with pages that have a similar niche as yours you’ll be able to see them on your explore page and recreate them by giving it your signature touch.
Create Life Hack Videos That Are Niche Specific
If you are working as an affiliate marketer on social media platforms. You can review and also use the products while filming it. You can demonstrate how these products work or what is a wiser way to use them. These types of videos get shared more and more, which means more chances of going viral.
If you are selling your products you can simply style them aesthetically or tell people how to use them. Adding humor to your content always helps with making your videos less formal. More audiences are attracted when they find the creator funny and friendly.
Utilize the Best Time to Post on Instagram
Posting at the right time is crucial for the growth of your Instagram account. We found out that Instagram users interact with content during mid-day, mid-week, and work hours. People usually take a break from school and work and go on Instagram to get entertained. We have mentioned the best times to post during the weeks after a lot of research.
|Day of the week||Best time for high engagement|
|Monday||6:00 PM – 9:00 PM|
|Tuesday||10:00 AM – 12:00 PM|
|Wednessday||11:00 AM – 1:00 PM|
|Thursday||7:00 PM – 9:00 PM|
|Friday||9:00 AM – 11:00 AM|
|Saturday||11:00 AM – 1:00 PM|
|Sunday||9:00 AM – 10:00 AM, 6:00 PM – 9:00 PM|
Many people want to achieve the goal of going viral. By implementing the pattern, strategies, and tips you can increase the chances of going viral. It will make your content spread quickly and widely, by capturing the interest of a wider audience.
If you want to increase the chances of going viral you will have to create content that is relatable and diverse. Also, keep a close eye on the trends that are going viral on all the platforms and create it with your personal touch. Trending content gets more shares. Interacting with your audience is also important and beneficial.
Going viral comes with its benefits, it gives free marketing, exponential growth, and brand awareness. All of these mentioned strategies can increase your chances of being successfully viral. But success only depends on a combination of factors like audience, timing, preferences, and the algorithm.
You just have to stay consistent, engage with your audience and experiment with different types of context to find the one your audience appreciates.